Another video which has influenced us for our music promo is Owl city's good time video due to the scene at the end with the campfire and various people dancing, we think this sort of image would work well for parts of our music promo. The song is by Owl city but features Carly Rae Jepson, it is a pop genre and the music video was directed by Declan Whitebloom in a quiet area of New York.
The video begins with two groups of friends going on a road trip, the two groups eventually meet and are seen to be dancing round a bonfire having a 'good time'. It flicks from a city, busy location where Carly is seen to be driving to a country, quiet road where Adam is seen to be driving. Most shots used are mid shots of mainly focusing on the singers but showing location and other characters slightly within the shot too. When they eventually meet most camera shots are of the two singers, usually close ups however there are some mid shots of the other characters greeting each other. The location is now totally different to where they were driving it is a wood area, the characters are seen to be walking along to a camp area where others are setting them up. The costume used throughout this is casual with both artist in jeans/shorts giving the impression it is perhaps summer. Carly then changes into wellies, helping the audience assume the type of location to be muddy or damp. Various shots of Carly and adam seem to ave a smoke going cross the shot this suggests that there is some sort of fire/bonfire. This becomes more clear when you see other characters walking around with bits of twigs to create a campfire. There are also other various shots which help to suggest it is summer for example the two girls making daisy chains or swimming in the lake. In then becomes night time and there are various close ups of people smiling and/or laughing once again showing people having a 'good time'. Images of the campfire begin to come in, with everyone gathered around it giving a sense of happiness, friendship and warmth. This continues into them all dancing around the campfire, this is the image that we would like to create in out music promo due to the lyric in our song saying 'tonight is the night' we thought this sort of scene would work really well and would amplify the lyrics and give them more meaning.
Emily this is shaping up well - about L3 / C at present. Good analyses - plenty of detail - good to show how specific videos are influencing your work. Ensure you add a post on the music theory. Keep evidencing the development of your work to show planning.
The video begins with two groups of friends going on a road trip, the two groups eventually meet and are seen to be dancing round a bonfire having a 'good time'. It flicks from a city, busy location where Carly is seen to be driving to a country, quiet road where Adam is seen to be driving. Most shots used are mid shots of mainly focusing on the singers but showing location and other characters slightly within the shot too. When they eventually meet most camera shots are of the two singers, usually close ups however there are some mid shots of the other characters greeting each other. The location is now totally different to where they were driving it is a wood area, the characters are seen to be walking along to a camp area where others are setting them up. The costume used throughout this is casual with both artist in jeans/shorts giving the impression it is perhaps summer. Carly then changes into wellies, helping the audience assume the type of location to be muddy or damp. Various shots of Carly and adam seem to ave a smoke going cross the shot this suggests that there is some sort of fire/bonfire. This becomes more clear when you see other characters walking around with bits of twigs to create a campfire. There are also other various shots which help to suggest it is summer for example the two girls making daisy chains or swimming in the lake. In then becomes night time and there are various close ups of people smiling and/or laughing once again showing people having a 'good time'. Images of the campfire begin to come in, with everyone gathered around it giving a sense of happiness, friendship and warmth. This continues into them all dancing around the campfire, this is the image that we would like to create in out music promo due to the lyric in our song saying 'tonight is the night' we thought this sort of scene would work really well and would amplify the lyrics and give them more meaning. 
Emily this is shaping up well - about L3 / C at present. Good analyses - plenty of detail - good to show how specific videos are influencing your work. Ensure you add a post on the music theory. Keep evidencing the development of your work to show planning.
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